Design thinking has been hyped as the magic process for innovation, often described as a linear process in 4–5 steps. Often with an emphasis on brainstorming, ideation and tons of sexy post-its. Some suggest it is losing its competitive advantage and others are trying to fix it now more than ever; Combining it with systems thinking, defining the rule of 3, explaining how it will fix itself, and making
I have a theory. Our perception of a ‘normal’ body depends on two things: 1) the body images we see and 2) the stories we tell ourselves in each instance. So when media is filled with 1) photoshopped models and 2) stories of ‘This could be you!’, our brain starts to think that is the norm. That is how we should look. When we then look in the mirror,